I like the hype more than the game. Like, honestly, I enjoyed the months BEFORE Brawl was released far more than the months after because speculation is FUN. I hope they do that again with SSB4.
There aren't many games to truly hype over right now. No more daily game updates like for Brawl. Man, those were the days. Everyday we pop open the website and see something new. You don't get that kind of attention for many games.
Mmm. I mean, they could never, EVER live up to the hype for Brawl... but wasn't it awesome? All the speculation and forums and all that? Though the MASSIVE fanbase probably helped with that.